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North Carolina · Precision Real Estate Services

Valuation
Defined by
Precision

Professional real estate photography, certified residential appraisals, and accurate home measurement services. Paired with Hamp Thomas for brokerage training across North Carolina.

500+Properties Served
100%Accuracy Guarantee
NCLicensed & Certified
24hrReport Turnaround

What We Offer

Click any service to book online

Uncompromising Accuracy

At Cardinal Real Estate Co., we believe trust is built on rigorous methodology and absolute transparency. Our appraisal and home measurement services eliminate ambiguity, giving homeowners and real estate professionals the data-driven insights they need for confident, informed decisions.

Every report we deliver meets USPAP and ANSI standards. Every photo set is edited same-day. Every measurement is calculated to the fraction of a square foot.

Get in Touch

For inquiries about any of our services, reach out below. We serve the local residential market with precision and authority.

📍 269 Mary Rd, West End, NC 27376

Access Your Deliverables

Log in to download your photos, appraisal reports, floor plans, and view upcoming appointments.

Book a Service

Select your service, choose your tier, pay securely with Stripe, then schedule on Calendly.

Basic

Essential Listing

Perfect for condos and smaller homes under 2,000 sq ft

$199flat rate
  • Up to 25 HDR photos
  • Same-day editing
  • Online delivery within 24 hrs
  • MLS-ready resolution
Premium

Luxury Showcase

For luxury listings that demand the highest presentation

$499flat rate
  • Unlimited HDR photos
  • Full drone video walkthrough
  • Twilight + interior lighting
  • 3D Matterport virtual tour
  • Priority 12-hr delivery
  • Print-ready files
Property SizeWhat's IncludedTurnaroundPrice
Up to 1,500 sq ftFull USPAP report + market comp analysis48 hrs$350
1,501–2,500 sq ftFull USPAP report + market comp analysis48 hrs$425
2,501–3,500 sq ftFull USPAP report + digital sketch72 hrs$525
3,501–5,000 sq ftFull USPAP report + digital sketch + addenda72 hrs$650
5,001+ sq ftCustom scope — contact for quoteCustomCustom
Starter

0 – 1,799 sq ft

GLA calculation + digital sketch

$175flat rate
  • GLA calculation
  • Digital sketch
  • 24-hr turnaround
Standard

1,800 – 2,499 sq ft

GLA calculation + sketch + floor plan

$185flat rate
  • GLA calculation
  • Digital sketch
  • Floor plan included
  • 24-hr turnaround
Large

3,000 – 3,499 sq ft

GLA + detailed floor plan + room labels

$225flat rate
  • Full GLA report
  • Detailed floor plan
  • Room labels
  • 48-hr turnaround
XL

3,500 – 3,999 sq ft

Full measurement report + multi-level plans

$245flat rate
  • Full measurement report
  • Multi-level floor plans
  • 48-hr turnaround
Premium

4,000 – 4,400 sq ft

Full measurement report + multi-level plans

$275flat rate
  • Full measurement report
  • Multi-level floor plans
  • 48-hr turnaround
4,401+ sq ft
Custom scope — contact for quote

Schedule Brokerage Training

Cardinal Real Estate Co. is partnered with Hamp Thomas, originator of the HMS course, to bring professional measurement training to NC brokerages.

Half-Day Workshop

4-hour intensive covering GLA calculations, ANSI Z765 standards, and measurement tools for residential properties. Ideal for compliance updates and refreshers.

4 Hours Up to 15 Agents CE Credit Available
from $450
Recommended

Full-Day Certification

Comprehensive 8-hour HMS certification course. Agents receive the official Home Measurement Specialist designation upon completion. Includes CE credits.

8 Hours Up to 30 Agents HMS Designation CE Credits
from $850

📅 Or schedule a quick call with us:

📞

Prefer to talk it through first?

Pricing

Transparent, competitive rates for every property and service.

Full Listing Packages

Tiered by package — Basic, Standard, and Premium flat rates

Basic

Essential Listing

Condos and smaller homes under 2,000 sq ft

$199flat rate
  • Up to 25 HDR photos
  • Same-day editing
  • Delivery within 24 hrs
  • MLS-ready resolution
Premium

Luxury Showcase

Luxury listings demanding the highest presentation

$499flat rate
  • Unlimited HDR photos
  • Full drone video walkthrough
  • Twilight + interior lighting
  • 3D Matterport virtual tour
  • Priority 12-hr delivery
  • Print-ready files

Square Footage Pricing

Fair, transparent rates that scale with your property size

🏠 Residential Appraisal

Property SizeTurnaroundPrice
Up to 1,500 sq ft48 hrs$350
1,501–2,500 sq ft48 hrs$425
2,501–3,500 sq ft72 hrs$525
3,501–5,000 sq ft72 hrs$650
5,001+ sq ftCustomCustom

📐 Home Measurement

Property SizeTurnaroundPrice
Up to 1,500 sq ft24 hrs$125
1,501–2,500 sq ft24 hrs$175
2,501–3,500 sq ft48 hrs$225
3,501–5,000 sq ft48 hrs$295
5,001+ sq ftCustomCustom

Brokerage Training

Home Measurement Specialist course with Hamp Thomas

$450 – $850
per brokerage session

Brokerage Training

Home Measurement Specialist certification — now available for NC brokerages.

Home Measurement Specialist

Cardinal Real Estate Co. is proud to partner with Hamp Thomas, originator of the Home Measurement Specialist (HMS) course, to bring professional property measurement training to real estate brokerages across North Carolina.

This course covers ANSI Z765 standards for measuring and calculating gross living area (GLA), proper documentation techniques, and how accurate measurements impact appraisals, listings, and legal liability.

Agents who complete the full-day course receive the HMS designation — recognized by appraisers, lenders, and brokerages statewide.

What Agents Learn

  • ANSI Z765 measurement standards
  • Calculating gross living area (GLA)
  • What counts (and doesn't) in sq footage
  • Sketch and floor plan documentation
  • Measurement tools — digital and manual
  • MLS accuracy and legal requirements

Half-Day Workshop

4-hour intensive for brokerages wanting a solid foundation in measurement accuracy and ANSI compliance. Perfect for refreshers and regulatory updates.

4 Hours Up to 15 Agents CE Credit Available
from $450

Full-Day Certification

The complete HMS certification experience. Eight hours of instruction, hands-on practice, and a final assessment. Agents who pass receive the official designation.

8 Hours Up to 30 Agents HMS Designation CE Credits
from $850

Client Portal

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Upcoming Appointments
2
Next: June 3
Files Ready
7
3 new this week
Services Completed
4
Since account creation
File NameTypeDateAction
🖼️ 123 Oak St — Full Gallery
Photos May 22
📄 123 Oak St — Appraisal Report
Report May 20
📐 123 Oak St — Floor Plan
Floor Plan May 20

Files are delivered to your email by Cardinal Real Estate. Click "Request" to notify us you're ready to receive them.

Appointments

Upcoming and past service appointments

JUN
3

Real Estate Photography — Standard

456 Pine Rd, West End, NC · 10:00 AM – 12:00 PM

Confirmed
JUN
11

Home Measurement — 2,100 sq ft

456 Pine Rd, West End, NC · 9:00 AM

Pending Confirmation
MAY
20

Residential Appraisal — 2,400 sq ft

123 Oak St, Pinehurst, NC · Report delivered May 20

Completed
MAY
19

Real Estate Photography — Basic

123 Oak St, Pinehurst, NC · Gallery delivered May 22

Completed

My Photos

Photography galleries delivered by Cardinal Real Estate

GalleryPackageDateAction
🖼️ 123 Oak St — Gallery (42 photos)
Standard May 22
🎥 123 Oak St — Virtual Tour
Standard May 22

Appraisal Reports

Your completed USPAP appraisal documents

ReportTypeDateAction
📄 123 Oak St — Full Appraisal
USPAP May 20
📊 123 Oak St — Market Comp Analysis
Report May 20

Floor Plans & Measurements

Digital floor plans and GLA measurement documents

DocumentTypeDateAction
📐 123 Oak St — Floor Plan (2 levels)
Floor Plan May 20
📏 123 Oak St — GLA Measurement Report
Measurement May 20

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